Global Interactive Fitness Market| COVID-19 Analysis, Drivers, Restraints, Opportunities and Threats

The global interactive fitness market size is expected to grow by USD 4.81 billion during 2020-2024, progressing at a CAGR of almost 7% during the forecast period.

The growing awareness among people about fitness and healthy lifestyle is one of the major factors propelling market growth. However, factors such as lack of awareness and market penetration in developing countries will hamper the market growth.

The rising adoption of a sedentary lifestyle is exposing people to the high risk of developing various health conditions, such as anxiety, obesity, type 2 diabetes, and osteoporosis. Moreover, an increase in the prevalence of chronic back pain and hectic work schedules have led people to undertake some form of daily exercise to remain healthy and prevent various health-related issues. The increasing awareness about the importance of a healthy lifestyle has led to a rise in the demand for various fitness activities, including interactive fitness. Interactive fitness products provide better flexibility to consumers, which, in turn, helps prevent major body injuries, aches, and pains. Additionally, promotional activities conducted by vendors and the use of social media also help in creating awareness about a healthy lifestyle through various fitness and training activities. This will significantly influence the growth of the global interactive fitness market size during the forecast period.

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Global Interactive Fitness Market: End-user Landscape
T
he growing concerns regarding physical health and the risk of cardiovascular and lifestyle diseases increases the use of interactive fitness in the non-residential segment, such as corporate offices, hospitality and public establishments, and gymnasiums. Market growth in this segment will be faster than the growth of the market in the residential segment. 

Global Interactive Fitness Market: Geographic Landscape
North America had the largest interactive fitness market share in 2019, and the region will offer several growth opportunities to market vendors during the forecast period. The presence of a well-developed health and fitness industry, the high prevalence of obesity and diabetes, and the increasing participation of people in fitness activities will significantly influence interactive fitness market growth in this region. 64% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for interactive fitness products in North America. Market growth in this region will be faster than the growth of the market in other regions.

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Companies Covered

  • Axtion Technology LLC 
  • Echelon Fitness Multimedia LLC 
  • EGYM Inc. 
  • Motion Fitness LLC 
  • Nautilus Inc. 
  • Nexersys Corp. 
  • Paradigm Health and Wellness Inc. 
  • Peloton Interactive Inc. 
  • TECHNOGYM Spa 
  • Tonal Systems Inc.

What our reports offer:

  • Market share assessments for the regional and country-level segments 
  • Strategic recommendations for the new entrants 
  • Covers market data for 2020, 2021, till 2025 
  • Market trends (drivers, opportunities, threats, challenges, investment opportunities, and recommendations) 
  • Strategic recommendations in key business segments based on the market estimations 
  • Competitive landscaping mapping the key common trends 
  • Company profiling with detailed strategies, financials, and recent developments 
  • Supply chain trends mapping the latest technological advancements

Interactive Fitness Market 2020-2024: Key Highlights

  • CAGR of the market during the forecast period 2020-2024 
  • Detailed information on factors that will assist in interactive fitness market growth during the next five years 
  • Estimation of the interactive fitness market size and its contribution to the parent market 
  • Predictions on upcoming trends and changes in consumer behavior 
  • The growth of the interactive fitness market 
  • Analysis of the market’s competitive landscape and detailed information on vendors 
  • Comprehensive details of factors that will challenge the growth of interactive fitness market, vendors

Table of Contents:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface 
  • 2.2 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem 
  • Market characteristics 
  • Market segmentation analysis 
  • Value chain analysis

PART 04: MARKET SIZING

  • Market definition 
  • Market sizing 2019 
  • Market Outlook 
  • Market size and forecast 2019-2024

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers 
  • Bargaining power of suppliers 
  • Threat of new entrants 
  • Threat of substitutes 
  • Threat of rivalry 
  • Market condition

PART 06: MARKET SEGMENTATION BY END-USER

  • Market segmentation by end-user 
  • Comparison by end-user 
  • Non-residential – Market size and forecast 2019-2024 
  • Residential – Market size and forecast 2019-2024 
  • Market opportunity by end-user

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation 
  • Geographic comparison 
  • North America – Market size and forecast 2019-2024 
  • Europe – Market size and forecast 2019-2024 
  • APAC – Market size and forecast 2019-2024 
  • South America – Market size and forecast 2019-2024 
  • MEA – Market size and forecast 2019-2024 
  • Key leading countries 
  • Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

  • Market drivers 
  • Market challenges

PART 11: MARKET TRENDS

  • Rising trend of exergaming 
  • Rising number of fitness centers and health clubs 
  • Adoption of multi-channel retailing

PART 12: VENDOR LANDSCAPE

  • Overview 
  • Landscape disruption 
  • Competitive scenario

PART 13: VENDOR ANALYSIS

  • Vendors covered 
  • Vendor classification 
  • Market positioning of vendors 
  • Axtion Technology LLC 
  • Echelon Fitness LLC 
  • eGym GmbH 
  • Interactive Fitness Holdings LLC 
  • Motion Fitness LLC 
  • Nautilus Inc. 
  • Nexersys Corp. 
  • Peloton Interactive Inc. 
  • SMARTfit Inc. 
  • Tonal Systems Inc.

PART 14: APPENDIX

  • Research methodology 
  • List of abbreviations 
  • Definition of market positioning of vendors

PART 15: EXPLORE TECHNAVIO

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